Mission & Vision

To capture the spirit of your brand,  integrate marketing strategies and promote growth and sustainability for businesses and organizations.

“Marketing is not a one size fits all for businesses”.

In today’s complex marketing mix, sasse has the expertise to help you transition from haphazard to strategic by discussing your goals, creating a plan and providing support for implementation.


Sasse Agency Founder, Julie Kress SchumacherJulie Kress Schumacher
Founder, sasse agency

Julie Schumacher is a leader in integrated marketing strategy. She is a highly focused project manager, who works collaboratively with owners, executive leadership and teams in large and small companies to drive effective messaging and engagement. Her approach is to keep marketing simple and strategic. Her work ethic is let’s get to it – to assess, implement, measure and drive growth!

Julie has worked with some of the most respected businesses and organizations in the Washington, D.C. metropolitan area, driving success with creative marketing plans, customized website development, social engagement and branding strategies.

Julie provides business leaders with the education and tools they need to succeed. She holds high-impact marketing workshops and seminars like Make Messaging Matter. She has also served as a presenter to: AIGA (American Institute of Graphic Arts DC), American Psychological Association, EWI (Empowerment Women International, REIS (Real Estate & Investment Services), The Greater Bethesda-Chevy Chase Chamber of Commerce, WISER (Washington Independent Services for Educational Resources) and Women Business Owners of Montgomery County’s Power Conference.

For 25 years, Julie has had a strong track record of success in sales and marketing. Prior to launching sasse agency, Julie worked as a Senior Director where she led strategic planning for product and marketing and has been a consistent top producer in Pharmaceuticals and Consumer Product sales.

She lives in Potomac, Md., with her husband and two sons.

Zoom Webinars

Staying Socially Connected (on LinkedIn) During Physical Distancing

Listen to the podcast here 

Most Recent Publication

Let’s Get Social January 2020, The Maryland Psychologist

Training In Action


We design teams based on our clients needs by working creatively and collaboratively.

We can do the work for you, train your marketing team to adopt “best practices” or provide tutorials/workshops to educate. We are efficient, competent, knowledgable and provide the highest quality of work balancing your budgetary requests.

Meet some of our “sasse” team members below.



Social Media Strategist
Brand Strategist

Brand Strategist

Social Media Strategist

SEO Strategist

Web Developer

    The WISER group has had the pleasure of Julie Schumacher's inspiring and energizing expertise on not one but two occasions.  We have learned so much about how to market our expertise from a professional who not only understands our various businesses but also our targeted clients.  Julie is so engaging and articulate.  She utilizes interactive techniques that draw in the most reticent participant; we all walk away with immediately usable tools and the confidence that we can use them successfully.  Julie empowers her audience.  Her passion for marketing and her talent for providing accessible information inspires us all to take our organizations to the next level.  Do you yourself and your group a huge favor - invite Julie to speak and watch your event numbers grow and your participants positive feedback reach new  heights.

    Victoria Geis, Board Member, Washington Independent Services for Educational Resources (WISER)
    The sasse agency did a great job with creating and nailing my tagline for "My Active Senior" logo. And their call to action slogan for our brand was genius!

    Nekia Williams, Founder, My Active Senior
    I won one hour of a marketing consultation with Julie. Wow, was I surprised at how much information she gave us in just one hour! We learned about improving our web site, setting goals, using a social media calendar, defining professional target lists, and more. Julie is so full of energy and clearly loves to help small businesses grow. I can't wait to implement her excellent suggestions!

    Cheryl Gedzelman, Owner, Tutoring for Success
    Every business struggles with social media marketing, but Julie Schumacher and Sasse Agency turn that challenge into a positive force. Julie’s clients go from “can’t do” to “can do and want to.” If social media for your business makes you fearful and confused, you need Julie’s talent.

    Janet Chiu, Founder, CyberTurf Strategic Media
Sasse logo

Let’s get social…

Connect with Julie Schumacher
Principal & Founder