Enthusiasm to Excellence

Coffee & Analytics!
Google Analytics Boot Camp

Date: Tuesday, February 28th
Time: 8:45am - 10:00am
Place: The Greater Bethesda Chamber 7910 Woodmont Avenue, Suite 1204, Bethesda, MD 20814

Google Analytics Bootcamp with Brian Loebig & Julie Schumacher

Get insights into your website visitors, behaviors, patterns and trends of users. Learn a simplistic way to track user pathways, evaluate drop off rates and analyze conversions.


  • Understand the benefits of Google Analytics
  • Audience overviews including mobile device analytics with new optimization info
  • Demographics and impact in top cities
  • Social Media impact and user flow to your website
  • Behavior overview
  • Tag Marketing campaigns so they can be tracked for evaluation
  • Finding opportunities with referral traffic
  • Identifying and managing Ghost referral spam

Come prepared:

  • Bring your laptop
  • Make sure you have access to your Google Analytics

This workshop is designed to support business owners so they can navigate the reports and have a better understanding of analytics and the impact this has on your business.

Register Here!

Building An Integrated Marketing Strategy

Date: Wednesday, February 22nd
Time: 9:30am - 11:00am
Place: Redwood Bethesda Row 7121 Bethesda Ln, Bethesda, MD 20814

Hosted by Anjali Varma.

Register Here!
    The WISER group has had the pleasure of Julie Schumacher's inspiring and energizing expertise on not one but two occasions.  We have learned so much about how to market our expertise from a professional who not only understands our various businesses but also our targeted clients.  Julie is so engaging and articulate.  She utilizes interactive techniques that draw in the most reticent participant; we all walk away with immediately usable tools and the confidence that we can use them successfully.  Julie empowers her audience.  Her passion for marketing and her talent for providing accessible information inspires us all to take our organizations to the next level.  Do you yourself and your group a huge favor - invite Julie to speak and watch your event numbers grow and your participants positive feedback reach new  heights.

    Victoria Geis, Board Member, Washington Independent Services for Educational Resources (WISER)
    The sasse agency did a great job with creating and nailing my tagline for "My Active Senior" logo. And their call to action slogan for our brand was genius!

    Nekia Williams, Founder, My Active Senior
    I won one hour of a marketing consultation with Julie. Wow, was I surprised at how much information she gave us in just one hour! We learned about improving our web site, setting goals, using a social media calendar, defining professional target lists, and more. Julie is so full of energy and clearly loves to help small businesses grow. I can't wait to implement her excellent suggestions!

    Cheryl Gedzelman, Owner, Tutoring for Success
    Every business struggles with social media marketing, but Julie Schumacher and Sasse Agency turn that challenge into a positive force. Julie’s clients go from “can’t do” to “can do and want to.” If social media for your business makes you fearful and confused, you need Julie’s talent.

    Janet Chiu, Founder, CyberTurf Strategic Media

Let’s get social…

  • 4 Things You Can Do Today To Boost Your Website's Google Ranking via  @forbes #google33 minutes ago

Connect with Julie Schumacher
Principal & Founder